Many factors including: increasing adoption and sophistication of smartphones and tablets; business model (Freemium); integration of virtual technologies; improved gaming experience; Gaming Platform (Flash, iOS, Android, Social Network) and more are now at the heart of the Digital Gaming industry where the competition is increasingly aggressive.
DigitalEcono can
then observe that:
- The market is growing due to increasing in the use of smartphones and tablets for gaming,
- The growing audience of gaming especially youngsters is fostering the demand for the market,
- The major trend in the market seen is integration of virtual technologies into the gaming,
- Vendors are developing the mobile gaming applications integrated with virtual technologies as easy controls,
- The internet bandwidth and increasing government policies in some countries is impacting the growth of the market,
- The Middle East & Africa (MEA) region is one of the emerging regions for the digital gaming market growth resulting in huge business investments from most of the players,
- The growing digital gaming demand from the social, casual and core gamers, increase penetration of the portable gaming devices such as smartphones and tablets and preference for paymium and freemium subscription models are supporting the growth of the digital gaming market especially in the emerging markets of Asia Pacific, Middle East and Africa (MEA),
It
is also indispensable to recalls that,
henceforth, the gamers are preferring freemium model as it gives them freedom
to play games for free, and play on the latest gaming versions and ease of playing
the game from any of the game devices such as smartphones, smart TVs, tablets,
pcs and game consoles.
Gaming platforms such as iOS and android are increasingly popular gaming platforms. The gamers prefer puzzles, casual, action and sports games on these platforms.
Gaming platforms such as iOS and android are increasingly popular gaming platforms. The gamers prefer puzzles, casual, action and sports games on these platforms.
According
to Research and Markets, more than 32% of the people in the age group of 18-35 years spend on an
average 22 hours in a week on playing games.
One
can also observe that, to attract the gamers
and to maximize their gaming reach, the gaming platform providers provide
attractive virtual gifts to the gamer in order to move into next level by
inviting more people to the game.
Innovations such as virtual gaming are bringing great excitements in the digital gaming space, as low cost and high resolution with improved graphics.
Innovations such as virtual gaming are bringing great excitements in the digital gaming space, as low cost and high resolution with improved graphics.
According to Research and Markets, the Global Digital gaming market is expected to grow at a CAGR of 17.2%during the period of 2015-2020, respectively. The gaming platform is estimated to grow at a CAGR of 22.9% followed by gaming devices which is estimated to grow at a CAGR of 21.2% during the forecasted period 2015-2020.
For
those who are unfamiliar, DigitalEcono recalls
that, the Global Digital Gaming Market can be segmented as followed: [Gaming
Audience (Social Gamers, Serious Gamers, Core Gamers), Gaming Platform (Flash,
iOS, Android…etc, Social Network), Gaming Subscription Model (Premium, Paymium,
Freemium), Devices, Regions - Trends & Forecast.
Key actors
of this industry include:
- Sony Corporation
- Microsoft Corporation
- Nintendo Co., Ltd.
- Samsung Electronics Co Ltd
- LG Electronics Inc.
- Zynga Inc.
- Electronic Arts Inc. (EA)
- King Digital Entertainment Plc
- Sega Games Co. Ltd
- NVidia Corporation
- Google Inc
- Amazon.com, Inc.
- International Business Machines Corp
- Apple Inc
- Facebook Inc
- APAR GAMES
- Zatun
- Kabam
- Rolocule
- Tapinator, Inc