Expectations are huge on the potential. Industries such as automotive, fashion, logistics, healthcare, and retail are at the core of stakes.
In fact, an increase in the demand
for AR apps and technologies can enhance
brand awareness and product sales in the upcoming four years.
Technavio reveals that, Proliferation of mobile AR apps among
consumers using smartphones and tablets is the primary growth driver for this
market.
According to the firms, the number of mobile devices AR users is
predicted to increase from 92 million in 2015 to 929 million by 2020.
Much
of this market’s high growth potential
can be attributed to the rising demand for AR apps and technology from the
enterprise segment.