Over-the-top (OTT) video and TV Everywhere Market



We are witnessing a powerful shift in the video industry where henceforth the rise of over-the-top (OTT) video services is reshaping consumer habits and the competitive landscape.


By examining the ongoing evolution of OTT video services, pay-TV services, and the video content ecosystem, one can clearly observed that, the video industry continues to face disruption in an increasingly IP-connected world.
OTT video services are flooding into global markets as a variety of players seek to capture a share of this emerging sector. Few are achieving success.

According to Research and Markets, the result is a new era of competition among video service providers and video delivery solution vendors.